Winning Results with Google Ad Words (Second edition)

DE Andrew Goodman. McGraw-Hill, 2009. Texto en inglés. 376 pp. 23 x 19. Tapa blanda de editorial ilustrada. APENAS UNAS LÍNEAS CON SUBRAYADOS, por lo demás: Buen estado de conservación. ISBN: 9780071496568. Reach millions of targeted new customers at the precise moment they're looking for the products and services you're selling with help from this hands-on guide. Winning Results with Google AdWords, Second Edition reveals the latest strategies for writing successful ads, selecting and grouping specific keywords, increasing conversion rates, and maximizing online sales. You'll also learn how to expand your ad distribution, test and tweak your ads, track results, and much more.